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Disclosure: Nom Nom offered our product testers free samples in exchange for an honest editorial review.
If you’re in the market for a new dog food, you might know that there are an overwhelming number of new fresh and subscription dog foods. That’s great news for interested pet parents, but it also makes it a little hard to choose among brands that offer seemingly similar high-quality, healthy goods.
Nom Nom is a brand of frozen fresh dog food with pre-measured serving-size packages, recognizable healthy ingredients, and a customizable subscription. We break down what’s on offer so you can find the right fit.
Digging In to Nom Nom’s Fresh Dog Food
Nom Nom offers four recipes: Beef Mash, Pork Potluck, Chicken Cuisine, and Turkey Fare. The meat and veggies that go into Nom Nom’s dog food are gently cooked separately, then combined into packages specifically made for your dog depending on their weight, calorie requirements, and feeding schedule.
Test Pup Pepper filled out Nom Nom’s subscription survey and received packages containing 225 grams of food, each of which constituted one meal. We received 14 packs of chicken and 14 of pork, for two weeks’ worth of food, plus a jar of probiotic support supplement.
Nom Nom’s fresh food looks the most like real food
The food looks in real life like it does on the website.
Many of the fresh foods we’ve reviewed look like real recognizable ingredients comprise them, so it’s saying a lot that Nom Nom stands out here. There’s more clear variation between not just the veggies but also the proteins in recipes. Pork looks like pork, and chicken looks like chicken, thanks in part to Nom Nom’s commitment to cooking ingredients separately.
There are also lots of vegetables. For example, the Pork Potluck recipe, which leads with ground pork, also contains recognizable potatoes, green beans, squash, kale, and mushrooms.
Meals are pre-measured per your pet’s stats, so each sealed pack serves as one meal, making it easy and requiring no extra utensils or storage dishes—a real mercy when you’ve tested as many fresh dog foods as we have.
Nom Nom keeps pricing and subscription plans simple
Nom Nom offers a two-week trial plan, the cost of which will vary depending on your chosen recipe and add-ons (like probiotic supplements). After the trial, the cost is around $58 per week. You can also order the variety pack for $20, which gets you sample portions of all the meals available: beef, chicken, turkey, and pork.
At 200 grams, the variety pack’s samples are relatively small, so you won’t be able to tell how your dog will adjust to the new diet. But you can get a good idea about whether they’ll find their new fresh options palatable, which we think is key.
Subscription plans are more limited with Nom Nom than some other fresh food companies: you get a delivery every four weeks, and while you can control how much food you get, you can’t control how often it comes—which means you’ll want to take a hard look at your available freezer space. You can also find Nom Nom at PetSmart stores and on PetSmart online.
On a positive note, however, within your subscription, you can add or remove recipes any time, and you can request that your recipes automatically rotate for each delivery.
Solid efforts toward sustainability and ingredient sourcing
Nom Nom reports that their boxes, meal packs, and insulating liners are all either recyclable or made from recycled materials. Their whole-food ingredients are processed in the U.S., and staff veterinary nutritionists ensure meals are appropriately balanced for dogs.
Nom Nom has two kitchen facilities, in Nashville, Tennessee, and the California Bay Area, where its fresh food is prepared.
How Does Nom Nom Compare With Other Fresh Dog Foods?
| Nom Nom | JustFoodForDogs | Ollie | |
|---|---|---|---|
| Price per ounce | $0.52 per ounce | $0.54 per ounce (for small box) | $0.50–$0.68 per ounce (weekly to every four weeks subscription) |
| Dry and fresh options | Fresh frozen only | Fresh options in two forms: freezer and shelf-stable, plus a DIY kit option | Fresh and baked |
| Subscription frequency | Every 4 weeks | No subscription required; autoship available weekly to every 8 weeks | Weekly, every 2 weeks, monthly |
| Shelf life/storage | 6 months in freezer; 7 days in fridge | Unopened thawed food, 7 days; opened, 5 days (for fish-based meals, subtract two days). | 6 months in freezer; 4 days in fridge |
| Texture | slightly moist chopped veggies and protein | moist pâté | coarse pâté |
| Protein options (single, insect, plant) | Single-source meat proteins: beef, chicken, pork, turkey | Meat, fish, and plant-based options; single-source proteins | Single-source meat proteins: beef, chicken, lamb, turkey |
| Human-grade | No | Yes | Yes |
| Ingredient source transparency | Somewhat | Somewhat | Somewhat |
| Customizability | Meals are customized to your pet’s weight, condition, and activity level | Options based on weight, age, breed, and allergies, plus prescription diet support and DIY kits | Recipe recommendations available; portion sizes are customized |
| Discounts | Shipping is free across the 48 contiguous U.S. states; 60% off first order, plus free shipping | Free shipping on autoship and frozen over $99; flat rate for non-autoship items. 40% off first and 5% off recurring autoship orders. | 60% off first package; less frequent deliveries are cheaper |
Our Nom Nom Dog Food Review Recommendation
Pepper is in the clean-bowl club—and wonders why we keep taking pictures of her eating.
Pepper is pretty officially on the fresh food bandwagon now (which is bad news for my wallet)—she is a dog who loves produce as snacks, so reviewing Nom Nom’s veggie-forward recipes, in particular, hit all the right spots.
Both humans and dog love a lot of things about Nom Nom: Cooking methods that ensure solidly recognizable ingredients, nutrients derived partly from vegetables like potatoes and greens, and packages that are calibrated as single-meal servings for your dog’s weight.
The latter is especially significant. For many pet parents, portioning fresh food is a chore—so a single-serve package calibrated to your dog’s nutritional needs is a huge win that puts Nom Nom ahead of the competition.
That said, if you need a prescription diet, Nom Nom won’t work as well for you as brands like JustFoodForDogs, which offers plans to suit a variety of veterinarian-prescribed diets. And pet parents looking to put sourcing and sustainability first may prefer Open Farm.
But as a straightforward subscription with transparent nutrition and single-source-protein recipes, Nom Nom is a solid entrant in the fresh food market that gets the job done with clear and effective simplicity.
Who will like this:
- Pet parents looking for a small but strong selection of nutritious fresh recipes to rotate between
- Pet parents looking for a fresh-food subscription that’s comparatively easy to store and feed
- Dogs who have reasons (such as allergies) to do well on a single-source protein
- Pet parents who want to mix and match fresh food with their pup’s own favorite kibble
- Pet parents who like a lot of veggies included to support the main protein
Who might want to look elsewhere:
- Pet parents aiming to keep a dog’s food budget to a healthy minimum
- Those who free feed or whose schedules can’t accommodate wet/fresh feeding
- People who want more subscription options and flexibility
- Dogs who need prescription diets or other specific nutrient restrictions
Visit Nom Nom for 60% off your first order.
Find on Nom Nom Find on PetSmartFurther Reading
- The 11 Best Subscription and Fresh Dog Food Brands: Tested by Real Dogs
- Review: Ollie’s Fresh Dog Food is Winning the Market for a Reason
- JustFoodForDogs Offers Fresh Food Three Ways
- Review: A Pup Above’s Bone Broth Food Wins With Picky Eaters
- Review: Raised Right Dog Food Offers Appealing Fresh, High-Protein Food
