The Future of Work in Canada: Dog-Friendly Companies

Dogs Are a Company’s Best Friend

A pie chart showing that 64% of pet parents would be more loyal to their company if it were dog friendly

Looking for loyal employees? Having a dog-friendly office or other pet-related perks can improve employee loyalty: 64% of pet parents indicated they are more likely to feel loyalty toward a company that is dog friendly. 

Employers with lots of Gen Z employees should especially take note, because this group is most likely to feel loyalty to dog-friendly companies compared to other generations.

For Many Employees, Pets Take Priority

A pie chart showing that 48% of pet parents would leave their job to work for a more dog-friendly company

Given the chance, over half (48%) of pet parents would be willing to leave their current job for a role at a more pet-friendly company. This stat spikes for those who welcomed home a new dog during the pandemic: 58% of these pet parents would jump at the chance to work for a more dog-friendly company. 

Pets perks is one idea that Millennials and Gen Z employees seem to agree on. Roughly half, 49% and 55% respectively, agree that they’d be willing to leave their job to work for a more dog-friendly company.

Employees Feel Empowered to Demand Change

30% of pet parents feel more empowered to demand dog-friendly benefits from their employer

Compared to pre-pandemic, 30% of dog parents now feel more empowered to request or demand in-office policy changes including those related to pets. For pet parents who welcomed home a dog during the pandemic, this is even more true, with 40% of these employees feeling more empowered now than they did pre-pandemic.

The most empowered post-pandemic generation of all? Gen Z, of course! Compared to other generations, 38% of Gen Z employees said they have no problem making requests or even demands of their employers.

Trading Free Snacks for Puppy Snuggles

The #1 benefit employees want is to bring their dogs to work

Step aside unlimited La Croix and turkey jerky: Dog parents said they’d rather have pet benefits than unlimited snacks and drinks, faster wifi, or catered lunches in the office. would get them excited to go back to the office.

Interested in learning more about services Rover provides?

Dog Boarding | Pet Sitting | Dog Walking | Doggy Day Care | House Sitting

Article Sources
Source: A Rover survey of 500 Canadian dog parents conducted in May 2022, via Pollfish.