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Do you offer monthly rates?

I got another interesting stay request today. The husband's job will have the family living nearby for 5 months, but the apartment provided by his job does not allow pets. They want to take the dog for the day a few times a week and are planning a couple weekend trips to visit family and they will take the dog with them. They will even plan a trip to visit family over the weekend that I will be out of town on vacation.

The question is that they asked about a monthly rate and I have no idea what would be fair.

Most sitters in the area charge $20-25 per day and I only charge $18 ($16 for stays over 7 days). Mostly, I charge less because I'm not home all day and I don't feel right about charging higher prices. I have no problem giving a discount due to the length of the stay, but I also have to keep in mind that their dog would eliminate a spot for a higher paying boarder.

Do you offer a monthly rate?

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With your rates already being lower, I would not offer a lower rate. Think of it this way, if they were trying to negotiate a lower rate with another sitter who charges 20-25, I doubt they would get it lower than your $16. Just explain that you already offer a competitive rate.

I ended up doing the math and took into consideration the likely reduction in requests with school starting back up. I offered $80/week for all weeks except for holiday weeks where it will be my full holiday rate of $20 per day. We'll see

Well, the husband decided it was too much money ($1785) so they will be leaving their dog a state away with family. I'll be interested to look as my income at the end of the year and see if I make more or less than this over the time frame.

4 Answers

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I'm not sure if I'm qualified to answer this, but I wanted to give it a shot. I've never done a monthly rate or had a request for one. It sounds like your rate is already heavily "discounted" compared to other sitters in your area. Also consider the cost of a kennel or facility that would give far less personal attention, probably allow less physical movement, and still be more expensive. Remember that you are offering a great service at a very reasonable rate. IF you really want to do a discounted monthly rate, I would probably try to figure out a close approximation of how many nights the dog(s) will be with you and then do a percentage discount off of that total. For example, if the dog(s) will be actually staying with you for 20 nights, and you usually charge $16/night for a total of $320, offer a 10% discount to save them a couple nights worth. I think doing the percentage discount (even if it's just 5%), makes it feel like you're offering more than if you were to do a nightly discount of $1-2. Honestly, I don't think the discount is necessary at all. I think you could tell them that you can offer the discount of $16/night, which is the discount you already have in place. Don't sell yourself short just because you're not home all day - most people aren't (including them!). Also, as a personal example, I charge $20/night and I have a customer who wanted daycare 3-4x/week. I'm currently charging her $20/day (yep, the same as my rate for a full overnight), with $10 off per week. She was thrilled since this is cheaper than she was paying before. I think they will be happy with whatever you offer. Good luck! I'm curious what you will decide and how they'll react.

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It's really up to you - they probably aren't going to find anyone much lower than $16/night. That's already a very low rate. Yes, the dog will take a slot that could go to a higher paying guest, but what are the chances that you would have another boarder every night this dog would be present? If you are normally fully booked nearly every day of the week, then I would hesitate to discount. If, however, you aren't usually fully booked, then the likelihood that you will lose money by giving a discount is slim. You can do the math for each potential discount to see how many nights you would need to have another full priced dog before you'd show a loss in profits, or you can just go with your gut. Sometimes giving a break to a sure thing (and making a grateful customer) is a better practice than holding out and hoping for other requests.

Personally, I find longer stays easier than shorter ones, excluding daycare. The dog usually settles in after the first few days and really falls into the routine. They become more like a family member than a guest. Multiple shorter stays, by comparison, you rarely have a dog really get settled in. Even if they're very adaptable, there's always an adjustment period, and I'd rather have one dog for a couple weeks straight than 3-4 dogs over the same time period, because that adjustment period is the hardest time. So for me, given their circumstances, I'd be inclined to work with them at least a little, even if that's just rounding down the total to the nearest $50 or so.

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Oh, just tell them that you were planning to raise your rate but will keep it at $16, which is lower than what other local sitters and kennels would charge. You are 36% cheaper than the sitters in your area that charge $25/night. That's a huge discount.

Comments

I actually was going to start increasing my rate a few dollars every couple months so it's a gradual increase for regular customers and so I could gauge the balance between supply and demand

If you want, you can keep your existing clients on a lower rate by doing a manual adjustment to the bill and only new ones will be charged at the new rate. Just let your current customers know about the rate increase and how they won't be charged the new rate for ___ months or however long you want to keep it in effect for them.

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I would definitely increase your price for the sole reason that you are loosing money and potential future clients. I actually do the opposite for that reason - for stays over 3 nights, I increase my rate $5.