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The Dog People CA

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How Streaming TV Brings Comfort to People and Their Pets

2020 was a year of seeking comfort—and our TV watching habits with our dogs are living proof. With 76% of Canadians saying they watch TV with their dogs very often or always, and 88% saying they’re watching more TV and streaming more content since the COVID-19 pandemic began, one thing’s for sure: dog snuggles and TV go together! 

This is especially true with so many staying home due to the pandemic, with 47% of pet parents saying they watch anywhere from 8 to 15 hours of TV or movies a week and 23% saying they watch over 16 hours per week! That’s a lot of TV time, but for most people, it’s also a source of comfort and opportunity to bond with their furry family members.

To dig a little deeper into this connection, we at Rover conducted a survey* of dog owners to learn more about our dogs and TV habits. Here’s what we uncovered:

Infographic of survey results: The most popular genre of tv and movies among dog owners is comedy.

Nearly half—nearly 47%—of respondents say their dog has a favourite TV show (and thankfully, 55% also enjoy watching their dog’s favourite show). Pet parents say their faves include Friends, Paw Patrol, Stranger Things, and Animal Planet.

Everyone’s ready for some comedy: 34% of pet parents listed comedy as their preferred genre for TV shows and movies during the pandemic. Action was a close second at 22%.

Infographic of survey data: 69% of dog owners make sure their dogs are comfortable watching TV

Dogs really do make the best company and they’ll never judge you for your viewing habits. That must be why 41% of pet parents would rather watch TV with their dogs than their partner, friends, or children.

These stats definitely got our attention: 

  • Roughly 45% of dog parents admit to waiting for their dog to get into the room before watching a show. 
  • The majority (69%) also make sure their dog is comfortable while binge-watching TV or movies, primarily by letting them on the couch and followed closely by letting them hog the blankets and moving their dog bed in front of the TV. 
  • Some pet parents even say they move to give their dog their spot or let their dog lay on them even if they can’t see the TV. Now that’s commitment to your dog’s comfort!

What’s a movie without snacks? The majority (56%) of dog parents also say that their dog typically gets snacks while binge-watching TV, with biscuits, bones, and dog treats topping the list.

Infographic of survey data: 76% of dog owners claim their pet responds to what is happening on tv

Hate leaving your dog alone? The majority of other pet parents feel the same way, with nearly 67% of them admitting to leaving their TV or streaming device on for their dog when they aren’t home. What can we say? Wonder Woman makes them feel safe.

The majority (76%) of dog parents also say that their furry family member actively watches or reacts to what’s happening on the screen, including barking or acting like the animals on screen are real.

Interested in learning more about services Rover provides?

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*Rover survey of 500 Canadian-based dog owners via Pollfish in January 2021.

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