About Us

We Love Dogs!

What We Do:

We created this community for dog lovers to connect owners with sitters for home dog stays.

The Rover Team

Aaron Easterly, CEO

Rover's Top Dog, Aaron Easterly, brings an accomplished resume and more than 10 years of experience in the tech industry to the position of CEO. Prior to Rover, Aaron was General Manager of Network Strategy and Monetization within Microsoft’s Advertiser and Publisher Solutions group. In this position, he drove revenue and improved yield from the $3 billion suite of Microsoft ad offerings. He began his career with Microsoft in 2008 as General Manager of Ad Networks and prior to that he was VP and General Manager at Atlas Publishing leading the team responsible for the design of the company’s yield engine that defined methods for performance estimation, segmentation and optimization.

As CEO of Rover, Aaron’s excitement and interest was piqued when we realized he could help fellow dog owners solve a problem he has frequently faced himself. Aaron also relies heavily on the invaluable consultations he receives on a nightly basis from his four-pound Pomeranian, Caramel (but who doesn’t).

Aaron graduated with Honors from Harvard College with an A.B. degree in Economics.

Greg Gottesman, Founder of Rover.com

Greg had the idea for Rover.com thinking back on a not-so-pleasant experience at a local kennel with the family dog, Ruby Tuesday. He pitched the concept of dog owners preferring loving homes to kennels for their canine family members, and he and his team won the top prize at a local Startup Weekend. It didn’t hurt that passion for dogs runs deep in Seattle.

When not working on Rover.com, Greg is a Managing Director at Madrona Venture Group, an early stage venture capital firm in the Pacific Northwest with approximately $1 billion under management. Greg joined Madrona in 1997 and currently serves on the boards of Rover.com, AdReady, Bocada, BuddyTV, Cheezburger, Decide, Intrepid Learning Solutions, Nimbic, ThinkFire, and WildTangent.

Greg graduated Phi Beta Kappa with Honors and Distinction from Stanford University and with Honors from Harvard Business School and Harvard Law School where he was an editor of the Harvard Law Review. He is also the author of three books and an adjunct faculty member at the University of Washington Business School, where he teaches a class on Entrepreneurship.

Kristen Forecki, Director of Customer Experience

Kristen comes to Rover with a wealth of knowledge and expertise armed to lead the customer and canine experience. Before Rover, Kristen worked at Amazon as a Senior Product Manager, leading programs to improve the experiences of Amazon’s consumer, institutional, and internal customers. She previously served as a Financial Analyst at General Mills and consulted for The Boston Consulting Group, working with some of the nation's leading nonprofits.

Before joining Rover, Kristen was away from home for her wedding and honeymoon, and her Havanese puppy, Bartlet, contracted kennel cough while staying at a reputable local kennel. Kristen was fortunate to have a local friend available to care for Bartlet during her wedding, but she didn’t want to continue to impose on her friends. After learning of Rover’s services, Kristen was hooked. Today, Rover is Kristen’s trusted resource for Bartlet’s care, and she is thrilled to expand Rover’s already exceptional customer experience.

Kristen earned an MBA from Harvard Business School and a BBA in Finance and Marketing from the University of Wisconsin-Madison.

Jason Kreitzer, Product Lead

Jason has more than 10 years of experience as a technical product manager with a focus on building and managing online marketplaces. Most recently, he spent 6 years in Microsoft's Advertiser and Publisher Solutions (APS) group as a Sr. Product Planner for the Microsoft Advertising Exchange and a Group Product Manager for the Display Advertising business. (Say that 5 times with dog treats in your mouth). Prior to Microsoft, Jason co-founded Clerity, an online question and answer marketplace, and helped launch TerraPass, one of the first carbon offset retailers.

Jason and his wife, Kate, love dogs but weren't allowed to have a pet in their houseboat. But after visiting a local Seattle shelter, they knew they had to adopt a mixed breed which they named Oscar. This passion spurred them to convince the houseboat co-op to allow a new dock pup and now Oscar has a big group of friends he sees daily.

Jason graduated Magna Cum Laude from Duke University with degrees in Economics and Computer Science and also holds an MBA from Wharton.

Scott Porad, SVP Product Development

Scott has always been at the emerging edge of the consumer Internet. Most recently, he was CTO at the Cheezburger Network, which leveraged user-generated content and social interactions to make cats Internet famous. Prior to that, he was there at the emergence of e-commerce as part of the launch team at drugstore.com, led some of the first online permission marketing campaigns at Yoyodyne Entertainment, built the first online fantasy sports games at Small World Software and the original content management system for ESPN.com at Paul Allen’s Starwave.

Scott didn’t grow up with dogs, but thought a dog would be good for his kids. The kids led the search, and although his wife had big chocolate labs growing up, they decided on a hypoallergenic breed because of Scott’s allergies. When Oscar, a miniature schnauzer arrived, he immediately bonded with Scott, curling up in his already familiar and reliable hands. You can now find Scott walking Oscar nightly around his home in a Seattle suburb.

Scott graduated from the University of Washington with a degree in Business Administration. Scott was named Seattle Startup Tech Star for 2012, frequently presents at industry events ranging from SXSW to WordCamp, and blogs regularly.

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