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Screen Shot 2015-06-22 at 11.40.57 AMHow You Can Save Big Money on Pet Care

Good Morning America, 6/22/15

As most pet-parents know, their furry kids are not only cute and cuddly, but can also be costly.


Screen Shot 2015-04-13 at 1.40.36 PMSee How Pet Parents Handle Summer Travel (Infographic)

People Pets, 5/06/15 tapped into their doggy database to see how most pet parents handle summer travel. When 94 percent of dog owners consider their canine part of the family, it’s no surprise most pup parents have trouble leaving their pet behind on vacation


Screen Shot 2015-05-06 at 10.45.03 AMMost Dog-Friendly Offices in Seattle

Seattle Refined, 4/23/15

In a city famous for the dog population outnumbering the child population; it’s not surprising to see dogs on sidewalks, in parks and in most homes you visit.


Screen Shot 2015-05-06 at 10.25.06 AMMinneapolis Single Mom Gets her Life Back, Thanks to Dog-Sitting Service

Pioneer Press, 4/17/15

“I wouldn’t have been able to pay the bills without Rover,” Miller says.


Screen Shot 2015-05-06 at 10.48.19 AMMost Popular Cat Names in America, 4/16/15

Earlier this week published a list of top pet names and found a majority of pet owners name their cats human names. Not too much of a surprise considering many felines are seen as a part of the family.


Screen Shot 2015-03-19 at 8.58.01 Fetches $25 Million Round, Led by TCV 

PR Newswire, 3/19/2015

“We invest in market-leading technology companies that we believe have huge potential and are poised for massive expansion, and Rover is a great fit,” said David Yuan, General Partner at TCV. “Even as Rover has grown to become the largest network in the US, it has earned unparalleled customer satisfaction and loyalty. In fact, the research we conducted has revealed that more than 90% of Rover’s customers have recommended the service to someone else, which is pretty remarkable.”


geekwire-default-logo-socialWork at Rover, Get a Puppy

Geekwire, 3/4/2015

As if you needed another reason to get a dog, Rover unveiled a new work initiative this week: If you work at Rover, you get a puppy.


AllYouLogoHow to Earn Extra Cash as a Dog Sitter

All You, March 2015

Turn your love of pets into a money-making venture.


Huffington Post logoForget The Kennel, Use Rover For Your Dogs When You Go On Vacation

Huffington Post, 2/27/2015

Going on vacation is one of the most exciting things to look forward to, but if you’re leaving a pet at home, it can turn into a stressful experience. Luckily, you won’t have to worry about man’s best friend at the kennel anymore, because Rover has you covered.


 SeattleMagLogo31 Reasons Pets Love Seattle

Seattle Mag, February 2015

Nothing spoils a vacation kickoff like the stricken look in your dog’s eyes as you drop him off at the gulag, er, kennel. No more! Leave it to Seattle’s dog-loving geeks to perfect an Internet-based fix that means a vacation for you is nearly as much fun for your pup.


KPF LOGO 20085 Ways to Make More Money in 2015

Kiplinger’s Personal Finance, 1/7/2015

Of the many strategies to get ahead financially in 2015, one surefire approach is to make more money. You might be thinking that’s easier said than done. But it isn’t as hard as it might seem, considering the multitude of cash-generating opportunities. In fact, here are five great ways to put more money in your wallet this year.


POPSUGARlogoKale, Coconut, and All the Other Most Popular Dog Names of 2014

PopSugar, 1/5/2015, the nation’s Airbnb for dogs, has released a survey that details the most popular dog names of 2014. While you might not be surprised that mainstays like Max and Daisy topped the list, you probably wouldn’t have guessed that some of your favorite foods (kale) and Frozen characters (Elsa!) have taken over as monikers for furry family members across the country.


Entrepreneur_logoHow to Launch a Business in the Sharing Economy

Entrepreneur, 12/24/2015

As a tech executive who often traveled on business, Aaron Easterly was constantly asking friends and family to care for Caramel, his beloved Pomeranian. “I would never take her to a kennel, so I’d go frantically down the list of family, friends and neighbors every time a business trip came up,” he says. “This was just one of those areas that felt frustratingly broken.”


CNNMoney Logo7 Lifehacks to Eliminate Your Holiday Hassle

CNN Money, 12/12/2014

Whether curating the perfect gift or finding a pet-sitter, these startups offer time-saving services that might just seem like holiday magic.


perezhiltonWere You and Your New Fido Original This Year?? Here Are the Most Popular Names for Dogs in 2014!

Perez Hilton, 12/11/2014

A survey from has shown the world just what dogs are being named these days, and the results may surprise you!!!


geekwire-default-logo-socialDude, Where’s My Dog? Actor Ashton Kutcher Invests in Pet Boarding Marketplace Rover

Geekwire, 11/3/2014

The Seattle-based online dog-sitting marketplace announced today that actor Ashton Kutcher — yes, the guy behind films such as Dude, Where’s My Car? and No Strings Attached — is taking an equity stake in the company via his investment firm A-Grade Investments.


abc_news_logoWine-y Dogs Most Popular in San Francisco

ABC News, 10/13/2014

San Francisco has long been considered one of the most pet-friendly cities in the U.S., with the number of households containing dogs outnumbering those with children.

But a lesser known fact is that many of the pooches in that fog-drenched domain are named after spirits, beer and vino.


Seattle PI Acquires Sleepover Rover, Launches First-Of-Its-Kind Premier Service

Seattle PI, 8/7/2014, the nation’s largest network connecting dog owners with dog lovers for hire, today announced it has acquired Sleepover Rover®, a pioneer of the in-home dog boarding industry. As a result of the acquisition, Rover is also announcing that it has launched a new high-touch service, Rover Premier.


TechFlash_logo_small Raises $12 Million

TechFlash, 3/12/2014

This newest round of funding was raised by new investor Menlo Ventures, with additional funds from existing investors Petco, Madrona Venture Group, and Foundry Group.


GeekWire_logo_sm Secures Series C Funding from Menlo Ventures 

GeekWire, 3/12/2014

Menlo Ventures, a Silicon Valley venture capital firm that has invested in, Uber, and Tumblr, has invested $12 million in With this funding, Rover plans to expand its online services and features for dog sitters and dog owners.


SeattleTimes_logo_small Lands More Than $12M in Funding 

Seattle Times, 3/12/2014

The Seattle-based online website, which connects dog owners with dog sitters nationwide, plans to use the latest funding round to expand its workforce and offerings.


Love dog-watching?’s Live Webcam Offers Glimpse into Dog-Friendly office 

GeekWire, 11/22/2013 

Check out’s new live stream—coined “#RoverCam”—they’ve set up inside their dog-friendly office. The Seattle startup, which hosts an online marketplace for dog sitters, wanted to give customers an opportunity to experience the company culture, which allows employees to let their canines roam around the office freely.


Top Ten Ways to Take Advantage of the ‘Sharing Economy’

Los Angeles Times, 11/22/2013

Sites such as…connect dog owners with trusted dog sitters who live near them. Dog owners get to leave their pets with a sitter in their home while dog sitters get extra cash and get to hang out with a furry friend.


collabcoMaking a Trustworthy Community Marketplace: How Ensures Satisfied Customers 

Collaborative Consumption, 11/16/2013 takes a number of approaches to eliminate doubt and make clients confident in the service. The strategies uses aim to make the site as personal as possible.


Steps to Finding the Perfect Dog Sitter with 

PetCareRx Blog, 11/15/2013 

Many pet owners feel reluctant about leaving their pet when they go on vacation, in large part because they aren’t really comfortable with their current boarding solution. has an alternative: it helps pet parents find trusted dog sitters close by.


An Easy Way to Find a Good Pet Sitter 

Real Simple, 11/11/2013

As if traveling for the holidays isn’t stressful enough, being separated from your pets can be difficult. To give yourself (and your furry friends) a peace of mind before choosing a sitter, schedule a meet-and-greet before you go away.



From Doctor to Dog Sitter: Why This MD Left the Hospital to Take Care of Four-Legged Friends 

GeekWire, 11/11/2013 

Tserng is a doctor-turned-dog sitter. It’s a career change that Tserng has embraced–after all, she’s happier everyday and making more money in the process. It’s been a nice change of pace from the 9-to-5 world and if the past few months are any indication, she and her friend are on pace to make $100,000 per year. Shout-Out 

King 5 New Day Northwest, 11/1/13 is an adorable, convenient pet website based here in Seattle. It’s a network of dog-owners and dog-sitters, and it’s free to join!


Start-Ups in Seattle 


Chances are your workplace hasn’t gone to the dogs quite like this one. At workers are encouraged to bring their dogs to work.


Rover: My Small Business Story 

Up Global, 10/11/2013 

Rover won Startup Weekend back in 2011 with a vision to provide trusted pet sitters in every city.



Rover Partners with Animal Rescue for First Annual Casino Night 

Seattle PI, 10/11/13, the digital home dog boarding leader that connects dog owners with approved and reviewed dog sitters, is continuing to work with animal rescues across the country. It’s teaming up with Lucky Dog Animal Rescue for their first annual “Let’s Get Lucky” casino night. Adds the San Francisco SPCA as a Sit-A-Dog, Save-A-Life Partner

Reuters, 10/4/13

“We are excited to be joining Rover’s Sit-a-Dog, Save-a-Life program and believe this is a partnership that will benefit both of us,” said Jennifer Lu, Marketing and Communications Manager at the San Francisco SPCA. “Both of our businesses believe that all animals deserve forever homes, and by working together we will continue to advocate for animal welfare and enhancing the human-animal bond.”


strictly vc

Rover: A Dog’s Tale

Strictly VC, 10/3/13

Many pet owners just despite the idea of taking their dog to a kennel. To them, it’s like taking a kid to an orphanage, a place where dog might sleep and get a meal but could have a terrible experience. If every dog owner used an inexpensive solution like Rover, it could become a $61 billion business.


Dog 2.0: This Time is Different (Really) 

StartUp Beat 9/10/2013 

Rover offers dog owners a community of hand-selected dog lovers to serve as hosts when dog parents travel. We’ve borrowed data and statistical techniques from the finance and online media industries to evaluate sitters (in addition to the human reviews) and constantly improve the experience.


star news onlineToday, the family dog really is family 

Star News Online, 8/28/2013 

Since is a social community that connects dog owners with trusted dog sitters across the country, Easterly is pleased, though not surprised, that the vast majority of people who share their homes with at least one dog (over 75 percent) suggest that research into choosing a pet sitter is equally as important as choosing a babysitter.


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